Sales Engineer MBOs

I recently covered some of the different compensation split options available for Sales Engineers at a very high level. This prompted a few questions, mostly around the use of MBOs. As a follow-up, let me go into the various options available to SE management as well as some common pitfalls.
MBOs are targeted performance goals. As [...]

SE Resources

In preparation for another series of upcoming posts, I thought it a good start to collect and provide a list of other SE-oriented resources. I’ll keep this list updated over time so if you know of any other adds, please send them my way.
Books
SE-Specific
Making the Technical Sale – A great book that I got a [...]

Virtual Lab (cont)

 In this part 3b we’ll explore the requirements and options for building out a virtual lab environment. Every sales organization will get varying degrees of benefit from this strategy. I’ll assume you are selling a product that can be virtualized at least to a certain extent. Here is an outline of the basic steps to follow:

Create [...]