Every SE organization has them. The “go-to” SEs are the ones you turn to when you absolutely need something to go well. I’m certain you can think of several off the top of your head. If you want to be considered as one of them, these are the steps you need to follow.
Choose your niche
THE expert [...]
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Have you ever felt like you were tasked with selling something like this?
Watch the full Onion spoof. It is hilarious (and props for the special effects!).
http://www.theonion.com/content/video/apple_introduces_revolutionary
When you are speaking with a customer and you feel like this, you are either:
Selling the product to an unqualified customer (defined as: outside the target market segment)
Selling a product that [...]
When you think about how much rests on our ability to effectively present, every small edge you can gain is critical. While many would argue otherwise, people form opinions and assumptions of your product based on the quality of your deck.
Many people notice the little things. Are you using complementary colors? Is the font easily [...]
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